Advertising livestock using animate photographs

· 12 Rabiʻ II 1445 AH1 min readEnglish

Question

If a person is selling livestock, is it permissible for him when advertising, to put the pictures of the animals on the advertisement?

Answer

It is not permissible to use pictures of animate objects to advertise one’s good of merchandise. The warning of severe punishment for the picture-makers on the day of Qiyaamah is applicable in this instance as well. [Re: Fataawa Uthmaaniyyah Vol:10 Pg:338]

Answered by
Maulana Ahmed Saeed
Checked & approved by
Mufti Mohammed Desai Saheb
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