Marketing one's product through social networks

· 14 Rabiʻ II 1439 AH1 min readEnglish

Question

I have developed an urdu learning app and I will sell its features.

1. If I ask some of my friends or relatives to forward and market my app as much as they can to their known people, do I need to pay them for this?

2. I am a female, can I market my app by collecting a large number of emails from internet and then send my app link on those email addresses, is it permissible for me to do this?

3. I am not on facebook neither do i use it. Can I ask my friend to market my app on facebook? Is it permissible? Is facebook a haram medium to market my app? What if I dont ask my friend but still she markets my app on facebook, do I need to stop her from marketing my app on facebook?

Answer

1. If they ask for a remuneration you should give them.

2. It is permissible.

3. The more important thing is to guard yourself from any fitnah. If you fear any fitnah and evil forthcoming then forget about this.

And Allah Ta'ala (الله تعالى) knows best.

Answered by
Mufti Ebrahim Salejee (Isipingo Beach)
Questions about this ruling, answered only from the archive with sources.

Where scholars differ, it’s safer to take the more cautious view.

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